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Starbucks CEO talks rising coffee prices and tariffs

00:00 Speaker A

the outlook for coffee prices. Uh, first actually coffee prices have already climbed well off the canvas and now you have uh, potential tariffs, very high tariffs into the mix. When will the price of coffee at Starbucks be forced to go much higher because of these tariffs?

00:18 Brian

You know, look, here’s the good news is we are a very much diversified in our uh, coffee buying and also the guys do a great job of being smart about what we buy, when we buy, how we hedge it. And so, uh, it has minimal impact, uh, you know, in the very near term. So we’re able to be thoughtful about what we need to do going forward. So, obviously we’ll continue to keep a close eye on it. It’s something that is a big deal to us and uh, we’re going to continue to make sure that we navigate it smartly.

01:09 Speaker B

Brian, so will you have to raise prices and do you think Starbucks has the ability to do that?

01:16 Brian

You know, right now we don’t have any plans to raise prices. Um, and in the future, if we find that we need to do something like that, you know, we’ll be smart about how we increase those prices.

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